Common mistakes when branding
2 min readMay 6, 2020
Hi Sir/Madam,
Straight into it.
I will go over the key mistakes made when branding, be sure to avoid these- in order to attain success in your branding strategy.
- Failing to have a meaning and purpose behind your brand.
- Mixing marketing with branding, branding is it’s own identity.
- Skipping professional help, trying to do it all alone.
- Being to safe, not trying enough new things to grow your brand.
- Lacking consistency across your platforms and promotional channels.
- Refusing to take action on errors and mistakes.
- Not seeking for criticism in order to grow and explode your brand.
- Thinking too small.
- Attempting to appeal to everyone, missing out on positioning.
- Not setting deadlines, to take action on your brand.
- Relying to heavily on specific design trends.
- Moving away from what already works.
- Attaching your brand image to the wrong things.
- Not thinking global.
- Using copy that doesn’t accurately describe your brand.
Thank you for reading,
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Have a fantastic day ahead,
Regards,
Jagdip